Quick-start verification

This checklist helps merchants and agencies confirm that events are captured and delivered correctly.

1) Verify pixel capture happened

• Trigger a real or test checkout in Shopify

• Confirm the App Pixel received a checkout_completed or purchase event

• Confirm the event includes consent state and a stable event_id

2) Verify Meta Test Events

• Use the Events Manager Test Events tool

• Send a test event with a known event_id

• Confirm the event appears and is not rejected

• See: docs/verification/meta-test-events.md

3) Verify GA4 Realtime and DebugView

• Open GA4 Realtime and DebugView

• Confirm the purchase event appears shortly after checkout

• If Realtime shows 0, review common reasons

• See: docs/verification/ga4-realtime-and-debugview.md

4) Verify TikTok Test Events

• Use the TikTok Events Manager Test Events tool

• Confirm the event_id appears and is marked received

• See: docs/verification/tiktok-test-events.md

Common pitfalls

• Consent denied or restricted at the time of the event

• Wrong destination IDs (pixel ID, measurement ID, or advertiser ID)

• Ad blockers or browser privacy settings block the pixel

• Looking at reports instead of test tools or debug views

• Duplicate client and server events without a stable event_id

Canonical explainer

See https://ty-bridge.com/explainers/.